How to do SEO for your website? Things you must do to improve your website ranking in search engines
This is a beginners guide which can be followed to improve your search engine ranking. Basic search engine optimization is essential to get your website listed in search engines like Google, Bing, Yahoo etc. Properly done SEO will help you to list your website on top of search results.
You must have a clear picture of what search engines are looking for and how to optimize your website to accomplish your target.
What is SEO?
SEO is a technique to increase visibility of your website in Organic (non-paid) search engine results. SEO techniques will make sure that search engines can properly reach and communicate with your website.
- SEO Friendly website
Most important part is here. A poorly written code will impact the ranking of the website as search engines check how your pages are displayed in different browsers and mobile devices. The website should be mobile friendly to get listed from mobile searches. So you must choose best website designers and developers to develop your website.
- Prepare great contents
Quality content is the number one fuel for SEO rankings. Quality contents bring more visitors to your website which improves site authority and relevance. Your contents must be relevant and matches with your keywords. Good quality content can engage users in your website for long which is counted.
- Signup with Webmaster Tools
On page optimization can be complicated, but both Google and Bing offer webmaster tools. If your website is not registered with Google & Bing webmaster tools, register it now. After adding your website in webmaster tools, you can optimize your site based on the suggestions and error reports from webmaster tools.
- Meta Data
It is important to have the proper meta data for your website pages.
Page Titles: Create unique and accurate page titles. A title tag says what the page is about and it should be relevant with the page contents.
Description: A description is a summary of the page content.
- Keyword Research
Keyword research is one of the most important and valuable aspect of SEO. Proper keywords must be used for your content in order to search engine understand what the page is about. There are many keyword planner tools available online for ex: Google Adwords provide a keyword planner tool.
- Be active in social media
One of the best off-page seo techniques is social media profiles. Being updated within these platforms will help you to get more web traffic and you get more popular.
- Google Plus
- Get more backlinks
Getting valuable backlinks to your website will help your website become popular. Links from other websites to yours tell the search engines you are popular as long as the links are from quality websites. Think quality not quantity. Search engines will mark your website as SPAM when it sees many backlinks from SPAM sites. So you should be careful while doing this step.